Nicole Gregory - CEO of Urban You and Pinchgig


What does it take to own and operate the #1 medical spa in West Michigan? 

This week on The Beauty Standard, host Nicole Gregory hands over the interview reins as she gives listeners a glimpse into her mind, story, extensive career in business, and a sneak peek into what Urban You has in store for 2023. 


Nicole comes from an ambitious, entrepreneurial family, whom she cites as inspiration for her own drive and love of the hustle. As a young business woman, she gained respect and credibility by working at Fortune 500 companies and diversifying her knowledge in marketing, real estate, and technology.


Her career hit a turning point when she came up with an innovative business concept — a place where anyone could access essential beauty services, like lash & brow services, and aesthetic procedures such as injectables alike. Better yet, guests could easily schedule appointments from their phones with a technological hub, a free app that they could access anywhere, any time. From that gap in the industry came Urban You, the #1 medical spa in West Michigan.


Nicole’s success doesn’t end there – she also owns online luxury skincare store Urban You For Me, recently launched the HCP scheduling platform Pinchgig, and is speaking at MedSpa conferences around the country, including AMSpa and Octane. 

 
 

“You have to be strong enough to be heard, but gentle enough to be humble”

Keep up with Urban You, Nicole Gregory, and her business ventures on Instagram and LinkedIn!

LinkedIn                                                                          MISpa

Instagram                                                                        Urban You For Me

The Urban You membership program includes 10% off any service, as well as special pricing on filler, Botox, and more! The FREE Urban You App is the center point of your wellness journey, from before you receive your first treatment to the time you finish a treat-to-complete package. The app makes it easy to book appointments, check saved membership dollars & loyalty points, access on demand content & purchase luxury skincare from Urban You For Me, and more! App users also receive exclusive promotions, free product, and be the first to know about VIP events.